Confessions of an Advertising Man vs. YOU are NOT so SMART
Confessions of an Advertising Man
www.amazon.com/Confessions-...David Ogilvy was considered the "father of advertising" and a creative genius by many of the biggest global brands. First published in 1963, this seminal book revolutionized the world of advertising and became a bible for the 1960s ad generation. It also became an international bestseller, translated into 14 languages. Fizzing with Ogilvy's pioneering ideas and inspirational philosophy, it covers not only advertising, but also people management, corporate ethics, and office politics, and forms an essential blueprint for good practice in business.
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Pros
- Advertising Bible× 1
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Frequently Asked Questions
'Confessions of an Advertising Man' by David Ogilvy is a seminal book that revolutionized the world of advertising and became an international bestseller. It covers not only advertising, but also people management, corporate ethics, and office politics. On the other hand, 'YOU are NOT so SMART' by David McRaney does not focus on advertising but rather on cognitive biases and self-delusion. If your goal is to learn about advertising, 'Confessions of an Advertising Man' would be the better choice.
'Confessions of an Advertising Man' by David Ogilvy is not only about advertising but also delves into business practices such as people management, corporate ethics, and office politics. It is considered an essential blueprint for good practice in business. 'YOU are NOT so SMART' by David McRaney focuses more on cognitive biases and self-delusion and does not provide comprehensive coverage of business practices. Therefore, 'Confessions of an Advertising Man' is more comprehensive in terms of business practices.
'Confessions of an Advertising Man' is a seminal book written by David Ogilvy, widely regarded as the 'father of advertising.' First published in 1963, the book revolutionized the advertising world and became a bible for the 1960s ad generation. It covers a wide range of topics including advertising, people management, corporate ethics, and office politics, and serves as an essential blueprint for good practice in business.
The pros of 'Confessions of an Advertising Man' include its status as an 'Advertising Bible,' offering pioneering ideas and an inspirational philosophy that has influenced many in the advertising industry. No cons have been listed by users so far.
David Ogilvy is considered the 'father of advertising' and a creative genius by many of the biggest global brands. He revolutionized the advertising industry with his pioneering ideas and inspirational philosophy, which he detailed in his seminal book, 'Confessions of an Advertising Man.'
'YOU are NOT so SMART' by David McRaney is a book that delves into the common misconceptions and cognitive biases that affect our everyday thinking. It explores why people often overestimate their intelligence and make irrational decisions.
David McRaney is an American journalist, author, and lecturer known for his work on the subject of cognitive psychology. He is best known for his book 'YOU are NOT so SMART' and its subsequent works, which explore the psychology behind human irrationality.
As of now, there are no user-generated pros and cons for 'YOU are NOT so SMART'. Generally, readers appreciate its insightful and humorous approach to cognitive psychology, while some may find its content repetitious or overly simplified.